Sponsorship Information

Why Partner with Town of Addison's Special Events?

Addison's Special Events offer:

Access to event attendees; established attendance/customer base
Fun, family-oriented events/festivals with broad appeal
Variety of events throughout year that attract unique customer demographic
Strong promotional programs to support each event

What are the Benefits of a Partnership with Town of Addison?

Heighten your company's visibility
Capture the attention of potential customers
Affiliate with up-scale consumers
Gain exposure through special events' promotional campaign in broadcast and newspaper ads, event programs, websites and on-site signage

Signature Special Events	Dates	Projected Attendance
Taste Addison	May	70,000
A tasty weekend blend of food, music and family fun. This three-day festival features food from nearly 70 of Addison's top restaurants that serve generous samplings of their menus at reduced prices. There's also non-stop musical entertainment from national, regional and local acts performing everything from rock to contemporary. Festivities also include carnival rides, midway games, arts and crafts, wine tasting, children's entertainment, and more.
Addison Kaboom Town	July 3	350,000 city wide 40,000 onsite
Addison's most explosive party of the year. Dazzling fireworks are choreographed to music and simulcast on the radio plus food, live music and spectacular historic warplane fly-bys. Rated one of the top 10 shows in the country by USA Today in 2002.
Addison Oktoberfest	September	65,000
An authentic recreation of the Munich Oktoberfest featuring more than 30 hours of continuous family-oriented entertainment. German entertainers in authentic German costumes perform traditional German folk dances, schuhplattling, folk songs, ompah music, sing-a-longs, yodels and more. A special “Oktoberfest” Beer is served along with several types of German sausage, sauerkraut, strudel, giant pretzels and more. Also carnival rides, midway games, children's entertainment, petting zoo, 5K run, pony rides and more.
Additional Special Events
North Texas Jazz Festival	March	7,500
Swing into spring at one of the country's premier educational jazz festivals the North Texas Jazz Festivals, featuring over 50 adjudicated high school, middle school and university big band, combos and vocal group performances, clinics, live performances by internationally-renowned jazz professionals, plus North Texas University's well-known One O'Clock Lab Band and more. Jazz scholar Hal Miller will present continuous screenings of rare jazz films from his private collection throughout the Festival.
Cinema in the Circle	June	4,000
Free outdoor moview on the big screen in Addison Circle Park on Friday nigths in June. Free event
Symphonic Saturdays	June	4,000
Enjoy the Dallas Wind Symphony and Richardson Symphony Orchestra in Esplanade Park on Saturday nights in June. Free event.
July Jazz	July	5,000
Enjoy live jazz music in Esplanade Park on Saturday nights in July. Free event.
Summer Salsa	August	5,000
Spice up your Saturday nights with live salsa music and dance lessons. Free event.

Town of Addison Sponsorship

Sponsorship with the Town of Addison can provide partners with a variety of benefits to fit your company or organization's marketing needs, from media exposure to on-site visibility. Sponsor involvement can include recognition is all advertising and event promotion, tickets and VIP passes, sampling opportunities, stage banners and other venue signage, plus much more!

Each Town of Addison special event has numerous and unique sponsor opportunities to provide your company or organization with a creative branding opportunity and/or access to upscale consumers.

For more information about the respective events and/or sponsorship opportunities with the Town of Addison's Special Events, please contact:

Kris Cumnock
PPI Marketing
972-388-5304

Sponsorship Information

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